Today's Outreach
3 contacts
Follow up
Intro
Check in
AI Message Suggestion
Mar
Apr
Today
May
Jun
AI-Powered Revenue Execution
Turn relationships into a structured business development system that drives revenue.
FITI is an AI-powered revenue execution platform for law firms, consultancies, and professional service firms. It ensures consistent outreach, activates relationships, and creates opportunities before pipeline exists.
Interactions +0%
this month
0
Visibility Score
↑ 12% vs. last month
Today
Network
Outreach
Analytics
Good morning, Alex
Here are your priorities for today.
Today's Outreach
6 contactsSC
Follow upJP
Check inSarah Chen · Relationship Timeline
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Responses 0
this week
FITI Tour
See how FITI transforms relationship management.
Take a short walkthrough of the FITI platform. Learn how our AI-powered prioritization, suggestions, and tracking help professional service firms build consistent revenue habits.
The Core Problem
Business development is not failing. It is not executed.
In professional services, relationships drive revenue.
Yet inside most firms:
- Outreach is inconsistent
- Relationships live in individual memory
- Follow-ups are missed
- Activity is not visible
CRM systems track pipelines. They do not build relationships.
The Missed Layer
The gap is not data. The gap is execution.
Firms already have data. What is missing is action.
Human Relationship Building
Trust, credibility, personal outreach
← The execution gap
FITI Platform
AI-powered execution layer
Closes the gap
CRM & Data
Pipelines, records, history
Firms already have data.
What is missing is action.
- Data does not create trust.
- Data does not maintain relationships.
- Data does not trigger consistent outreach.
FITI closes the gap between knowing and doing. It ensures that business development happens. Every day. Across the firm.
What FITI Is
Revenue execution
infrastructure.
FITI is an AI-powered platform for relationship-driven firms.
It creates a system for daily business development – across your firm.
- Stay in touch with your networkDaily prompts ensure no relationship goes cold.
- Follow up with context and relevanceAI-supported messages tailored to each contact.
- Build a consistent outreach rhythmSmart cadence logic so activity never falls off.
- Maintain visibility over timeRelationship timelines and firm-wide activity tracking.
Relationships become a repeatable source of revenue.
Not dependent on individuals. Not left to chance.
Execution over Insight
Execution drives revenue.
Most systems show data. FITI drives behavior.
Insight
Data tells you what happened.
Pipeline dashboards show history
Reports surface patterns
CRM records past activity
No prompt to act
Execution
FITI tells you what to do – today.
Who to contact
When to reach out
What to say
How to stay consistent
01
Who to contact
Priority contacts surfaced daily based on relationship timing.
Daily list
02
When to reach out
Smart cadence logic ensures no contact goes cold.
03
What to say
AI-supported message context tailored to each relationship.
04
How to stay consistent
Firm-wide rhythm. Every day. Not dependent on individuals.
How It Works
A structured workflow.
10–15 minutes a day.
FITI creates a daily rhythm that turns your network into consistent business development activity.
1
Network mapped
Your contacts structured and prioritised by relationship strength and timing.
2
Daily priorities
Three contacts surfaced each day. Clear, actionable, no manual thinking required.
3
AI-supported outreach
Context-aware message support tailored to each contact and relationship.
4
Relationship tracking
Smart reminders and cadence logic keep every relationship visible over time.
Network
124 contacts mapped
Today's Priorities
Follow up
Intro
Check in
AI Message
Suggestion
Context-aware
Tracking
JanFebMarAprToday
Visibility
78
Consistency
91
Impact for Firms
From individual effort to
firm-wide execution.
FITI turns scattered, person-dependent activity into a structured, measurable business development system.
Consistent client visibility
Every key relationship stays active – no contact goes cold without a prompt.
Stronger relationship coverage
Coverage extends beyond the most active individuals to the full team.
Reduced dependency on individuals
Business development no longer lives in one person's memory or habits.
Measurable activity before revenue
Track outreach volume, consistency, and relationship health – not just closed deals.
Earlier business development behaviour
Juniors and partners alike build habits before pipeline pressure exists.
Active professionals
0/20
Engaging daily
+3 vs last month
Touchpoints this month
0
Across the firm
+18% vs last month
Weekly outreach activity
Last 8 weeks
Team activity
+14
91% on track
Consistent client visibility
No relationship goes cold.
Stronger relationship coverage
Across the full team.
Less individual dependency
System-driven, not person-driven.
Earlier BD behaviour
Before pipeline pressure exists.
Measurable activity
Before revenue – not after.
Integration
Built for
professional environments.
FITI runs as a secure cloud platform. No disruption to existing systems.
Platform architecture
FITI
Secure cloud
Email
Gmail · Outlook
CRM Sync
Salesforce · HubSpot
Calendar
Google · Microsoft
Firm Analytics
Activity · Coverage
Contacts
Structured network
Smart Reminders
Cadence · Nudges
Secure cloud infrastructure
FITI fits into your existing environment without replacing anything.
No disruption to existing systems.
FITI is additive – it activates what you already have.
Get started
Relationships already exist.
FITI turns them into revenue.
Built for professional service firms that want consistent, structured business development – without adding complexity.
No commitment required. We'll walk you through the platform and explore whether it's the right fit for your firm.